Premier Cares



At Premier Kia, we are proud to be an active member of the community.  We have a culture of participating in community events and supporting community organizations.  Our customers and employees live in this community and we are proud to be a good neighbor and a proud corporate citizen. 

Read below for a small sample of our community participation and contributions.


New Haven Firefighter Ricardo Torres, Jr. died a hero on May 12, 2021 while responding to a fire on Valley Street in New Haven. He was a loving husband to Erica Martinez, a loving and caring father to their sons Oliver Torres and Crew Torres, who is to be born in August.  Home - FF. Ricardo Torres Jr. LODD Memorial

New Haven Firefighter Ricardo Torres, Jr. died a hero on May 12, 2021 while responding to a fire on Valley Street in New Haven. He was a loving husband to Erica Martinez, a loving and caring father to their sons Oliver Torres and Crew Torres, who is to be born in August. From May 21, 2021 to June 30, 2021, Premier Auto Group will be donating $25 for every new/used vehicle sold at the company's dealerships in Branford, CT - Premier Subaru and Premier Kia. In addition, our teams will be collecting non-perishable items, as well as baby clothes, diapers and household items to donate directly to the family. Our team is determined to stuff vehicles on the showroom floor with items for the family.' title=

 Premier auto group delivers food to W.H.E.A.T.  Rick Marino and Nate Glazewski delivering food 
 February 10, 2021 - Rick Marino (Representing the Premier Subaru Team) and Nate Glazewski (Representing the Premier Kia Team) donated a van full of food to the West Haven Emergency Assistance Taskforce (WHEAT) in West Haven.  This collection was the culmination of more than a month of efforts by both the Premier Subaru and Premier Kia teams to assist needed organizations in our community.  During January, 2021, both showrooms had vehicles available to store donations - from employees and clients alike - for donation.   The efforts of the Premier team led to a van full of non-perishable food being collected.

WHEAT is a non-profit charity, located in West Haven, CT., that exists on donations of food and funds and has been in existence for more than 45 years.  It is a volunteer organization that assists more than 5,000 households and families, including those that are unemployed, underemployed, disabled, seniors on a fixed income, veterans with limited benefits and children.

Food is delivered to W.H.E.A.T.

We appreciate the kindness of our team and clients to help WHEAT out.  We also thank our Premier teammate, Barbara Brown, who introduced us to this amazing organization.

Premier Subaru, Premier Kia and the entire Premier Automotive Group, remain committed to the communities in which we serve.

January 2, 2021 - Premier Kia and Subaru Collect For W.H.E.A.T

Premier Subaru and Premier Kia of Branford, CT have named W.H.E.A.T, their Charity of the Month for January, 2021.  W.H.E.A.T stands for West Haven Emergency Assistance Taskforce and, is a non-profit charity that exists on donations of food and funds.  W.H.E.A.T has been serving the West Haven community for over 45 years.  It is a volunteer organization that assists more than 5,000 households, which includes more than 1,000 school age children.  These households and families are unemployed, underemployed, disabled, seniors on a fixed income, veterans with limited benefits and children.

Premier Subaru and Premier Kia are in a contest to fill a 2021 Subaru Forester and 2021 Kia Sportage, respectfully, full of non-perishable food to donate to W.H.E.A.T at the end of the month.  The company itself will be starting off the drive with food donations.   Both customers and employees will be participating to make this successful for W.H.E.A.T and the clients the organization serves.

Robert J Alvine, President of both Premier Subaru and Premier Kia stated "We are excited to start 2021 off with a food drive to W.H.E.A.T, an organization that has served the community of West Haven for more than 45 years.  During the COVID-19 pandemic, so many charitable organizations have suffered from a lack of donations and, we simply need to do our part.  We look forward to this being the beginning of a long relationship with W.H.E.A.T".

Premier Subaru and Premier Kia of Branford, CT have served the Greater New Haven community for over 20 years.  The company has contributed more than $1,000,000 to local organizations in an effort to benefits the communities in which the company's employee and customers work and live.  Premier Subaru and Premier Kia are located on the Premier Auto-Mile, off I-95, Exit 54, in Branford, CT and the company's websites are www.premierkiact.com and www.premiersubaru.com.


December 26, 2020. For the third year in a row Premier Kia collected items for Columbus House, a local non profit in New Haven. Our donations went to the Wallingford Emergency Shelter, a program of Columbus House. Premier Kia collected items such as socks - #1 needed item in homeless shelters - underwear, sweat shirts and pants, soap, toothpaste, water and more. This year we also donated over a 100 face shields manufactured by Kia Motors America.

For More information on how you can help contact Sherri Demario (203) 401-4400 or visit https://www.columbushouse.org/



 


 

West Haven Family Resource Center
December 2018



Columbus House December 2018



Woofstock 2018 Fundraiser for The Dan Cosgrove Animal Shelter
2018 Branford Summer Jazz Concert Series




2017 Branford Festival
  
On Saturday June 17, Premier Kia and Premier Subaru participated in the 33rd annual Branford Festival.  Thank you to everyone who came out and said hello to us!
 
Premier Kia also was an underwriting sponsor for the Branford Road Race that took place on Sunday, June 18.  This is the 3rd year that Premier was an underwriter for the event.  Over 3,000 runners participated in the headline 5-Mile Race, which is one of the few of its kind in the United States.  There was also a 2-Mile Health Walk and 1 Mile Fun Run.  Proceeds went to four charities this year: the Connecticut Advocates for Parkinson's(CAP), Camp Rising Sun, Notre Dame High School, and the Connecticut Chapter of the ALS Association. 

 

 
 
 
 

February 13, 2015 - Premier KIA has just announced that they will return as sponsors for the 35th annual Branford Road Race.  Premier KIA will have the official pace car and will have cars on the green.  This is a 5 mile race, plus there is a 2 mile walk and a 1 mile fun run.  The race attracts over 3,000 runners from all over and has been touted as one of Connecticut's most prominent fitness events.  The race also raises money for various charities, including the American Parkinson Disease Association, Branford Counseling Center, and the Soundview YMCA. 


The event takes place Sunday, June 21, 2015.  Premier KIA is not only providing the pace car, but will also be featured on banners, race bibs, and race t-shirts.  We hope to see you there!   be on all of the banners around Branford, have exposure on 3,500 race bibs, have an on-site display in front of 10,000 runners and spectators, ads in The Sound newspaper, mentions in all press releases, banner near the finish line and sponsorship on the race t-shirts.

 





Hole In One Car!



This gentleman won a Hole In One Car!  The 2014 Kia Cadenza.  
Premier KIA sponsored the Stop and Shop Golf Tournament for Charity



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